Last week’s ExchangeWire ATS event went very well. Great conversations all around. We hosted a publisher-only session with Freestar to talk about AI and their use of machine learning to optimize revenue. At ATS, I presented my thoughts on direct-sold and got a great response. Dinner with Freestar and some publishers followed, and we had a great conversation about what was top of mind heading into the second half of the year. Cracking good discussion. It was my second year somehow getting into the AOP awards which is always fun. The Ozone Project crew proved to be great tablemates. 

It was then onto Edinburgh (go ahead and ask me about the trek there!) which was hot. I had to dip into my Cannes clothing just to survive. The location for Base Camp Edinburgh in October is amazing. I’m in love with this city and it’ll be a great venue to get people together. If Base Camp is in your plans, reach out. Now that I’ve seen the venue, I can lock down the agenda. Big news coming!

This week should be the launch of a new podcast with a different format and something we’re going to experiment with. I’m going to try to produce a podcast more frequently and I’m going to ask some questions of all of you. Give it a listen and feel free to submit an audio clip with your take on what is being discussed.

From our publisher Slack: 

How has June been so far with open marketplace demand? 

  • Not much change:  61%
  • June is going well:  39%
  • June is going poorly: 0%

On a macro level how do we feel the market sits right now?

  • Stable and sustaining:  78%
  • Volatile and shrinking: 22%
  • Growing in line with expectations: 0%
  • Growing beyond expectations: 11%
All roads lead to Edinburgh!

Dayna and Rob spent some time in Edinburgh this past week, nailing down details for our can’t-miss Publisher Revenue Base Camp event taking place from October 1 – 4. We’ll have engaging conversations about top topics including sustainability in advertising, SPO, brand safety, privacy compliance, and much, much more. 

Plus, we’re organizing some of the best relationship-building activities that you’ll find in our industry – but don’t take it from us, check out what we have planned.

Attendees will leave not only with a deeper understanding of our industry and how we can best work together to solve our toughest challenges, but with an even stronger sense of community. Interested in attending? Request an invite.

Beeler.Cast Ep 301 – Building A Better Mousetrap

While Rob was in London, he had a new idea for a fresh take on Beeler.Cast. Each week, he will share his thoughts on what we’re up to in the Beeler.Tech universe, and what we’re seeing in the industry.

Chose your listening platform here and listen to what he’s been up to this week!

2023 Mentorship Program is open – apply now!

We believe that mentorship is an integral part of community. As a participant in the Beeler.Tech Mentorship Program, you’ll have the opportunity to foster a mutually rewarding relationship with the person you are matched with. These connections allow you to work one-on-one gaining some real-life knowledge and a new perspective on the situations or challenges ahead of you.
Apply now!

Dinner for our SSP Friends
July 27, NYC
We’ll discuss strategies SSPs can use to retain publishers and safeguard supply relations. Join us to exchange ideas and hear how your colleagues are managing this critical part of our business.
Request an invite!

Between Things
If you, or someone you know, are between things, we want to help.

  • We have a job board that we literally add new jobs to daily.
  • We have a job seeker program, where you tell us about yourself, we post it on the site, and highlight it in our newsletter.
  • We post a “What’s New in Careers” each month. Check out the previous ones, too. There are a lot of people posting great tips on LinkedIn; we have started to curate the people and the tips.
  • Join our community if you haven’t already. You will get access to content on the site and our weekly newsletter.
  • Melissa here, if you wanna jump on a call and brainstorm, run through some ideas, or vent, reach out. Happy to help, however I can.

Join the Community!

Thousands of professionals worldwide turn to Beeler.Tech as their meeting place for all things publisher revenue operations. Your teams and colleagues are welcome, too. Join our community!

Updates from around the industry 

This is just a sampling of what caught our attention – check out the site for more content about programmatic, AI, privacy, Black creators, DOOH, retail media, sustainability.

#programmatic
Here’s Why The Programmatic Open Market Is Petering Out

#AI
The AI Revolution Is Coming: Confiant Explains What To Look Out For And How To Help Keep Users Safe

#Blackcreators
Nielsen and Group Black did a study about the impact of Black creators. Great work Kerel Cooper! Click here to download the report.

#google
Enhancements to the Topics API

#sustainability
Cleaning up adtech: how buyers can reduce carbon emissions

#industry
2023 Digital News Report out
Recaps of what’s being talked about in our Pubs only Slack. Want to join?
 
  • Audio, flooring, fingerprinting, Prebid, malvertising violations, Kevel, user connection speed detection, benchmarking, Yahoo DSP, Apple News, VPPA, DCM, brand safety, mentorship, headlines and more. Yes more.

Upcoming Events that Beeler.Tech Hosts and Supports:

Cannes = us + DanAds + Prebid + Mediamint – June 19 – 23
Publisher Revenue Base Camp: Edinburgh, Scotland – October 1 – 4
Prebid Summit – October 23
Beeler.Tech Virtual Happy Hour – Fridays at 4 p.m.

View our event calendar to see more ways you can get involved in the industry. 

Featured career opportunities:

Advance Local Media is looking for a VP, Ad Tech and Programmatic Revenue to lead their advertising technology strategy and drive programmatic revenue growth and budget attainment.  Expertise in ad tech, data analysis and programmatic advertising will be critical. Click here for more information.

NBCUniversal is hiring a product manager in their ad sales department to lead programmatic partner on-boarding and certification across NBCU and distributed partners on web, mobile apps, and OTT products. Read more about the role and apply here.

Gannett Co. is hiring a remote product manager, revenue applications who will be responsible for supporting the development and evolution of internal applications within the organization. This role will collaborate with cross-functional teams, drive agile practices, and ensure effective testing and release processes for internal app solutions. Learn more about the opportunity and apply here.

Dotdash Meredith is hiring a remote Senior Product Manager, Ad Tech who will be responsible for expanding their ad capabilities with programmatic partner integrations and delivering the optimal ad experience across DDM brands. Interested? Apply here!

Ideon Media in Toronto, Ontario, is looking for a Director, Programmatic Monetization. They are seeking somebody who is looking for career advancement through the rare opportunity to take full ownership (with support) of their programmatic practice. Read more about the role and apply here.

Looking for your next opportunity? We can help.

Our free Job Seeker Program helps employers and employees find the perfect match. We’ll feature you anonymously in our newsletter and on social media. Employers, reach out if you would like an intro to any of our job seekers. 

Job Seeker #20
“I’ve helped launch GTM sales strategies, with great success, that have led to both revenue growth and growing the team (and setting them up for success with a true sales playbook based on data and the effort made prior to hiring)”…(continue reading)“

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Beeler (and team) out.