WHAT WE READ THIS WEEK (ENDING 22 March)

The full list of content that caught our attention this week. #industryWTF is cheap reach? Exclusive: Cookie Deception Sparks Tension Between Buy and Sell Side in IAB Tech Lab A (cookie) bridge too far Disney is rolling out DRAX Direct, a direct integration with...

WHAT WE READ THIS WEEK (ENDING 15 March)

The full list of content that caught our attention this week. #emailWhy marketers should be cautious using email open rate as success metric #3PCDYour ID Solution Is Not Enough #MFAInside The Secret Meetings To Define MFA #industryPrebid Cookieless Future Webinar...

WHAT WE READ THIS WEEK (ENDING 08 March)

The full list of content that caught our attention this week. #privacyFTC: Web Browsing Data Is Sensitive -- Full Stop #googleGoogle takes aim at SEO-optimized junk pages and spam with new search update #industryFouAnalytics HUMANNESS / hCPM #videoThe Publisher’s...

WHAT WE READ THIS WEEK (ENDING 01 March)

The full list of content that caught our attention this week. #privacysandboxIntroducing Initial OpenRTB Support for the Protected Audience API #AIPublishers Need an Easy Button to Compete with AI-Enabled Platforms Unchecked AI threatens democracy Raptive’s open...

WHAT WE READ THIS WEEK (ENDING 23 February)

The full list of content that caught our attention this week. #industryThe Rise of the Curation House - shoutout to Scott Messer Digital services act (DSA) and its impact on online platform publishers THE FUTURE OF MEDIA, ADVERTISING, MEASUREMENT AND CURRENCY A...

WHAT WE READ THIS WEEK (ENDING 09 February)

The full list of content that caught our attention this week. #industryWhat Do We Say to Emily? The Human Cost Of Advertising Data Abuse Publisher ad tech platforms Ozone and Mantis advance amid fight to save journalism on open web #CTVWill 2024 Be the Year of...

WHAT WE READ THIS WEEK (ENDING 02 February)

The full list of content that caught our attention this week. #privacysandbox Investigation into Google’s ‘Privacy Sandbox’ browser changes Google plans to limit reader data sharing for publishers to groups of five sites  #3PCD Mr Bannister share’s his...