DV is driven by a mission – to make the digital advertising ecosystem stronger, safer and more secure. We help brands improve the effectiveness of their online advertising, giving them clarity and confidence in their digital investment. Confidence is built on trust. Trust is achieved when a company’s mission, team and actions are aligned – doing things for the right reasons, with transparency and authenticity. Trust is foundational to the lasting partnerships we’ve built with global advertisers, as well as the world’s leading programmatic and social platforms, and publishers.
Features
DoubleVerify Measurement on YouTube and Google Video Partners
DV Marketplace Suite Launches Brand Safety Floor, A Turnkey Pre-Bid Protection Solution
Research
Factors That Influence Brand Safety and Suitability
Making an Impact – downloadable 2023 Impact Report
Education
Welcome to the DV Transparency Center
Webinars
2024 Global Insights: APAC Webinar Recording
Benchmarks
DV’s Quarterly Benchmark Report: Q1 2023
DV’s Q2 Quality & Attention Benchmark Report
DV’s 2024 Q1 Quality & Attention Benchmark Report
Customers
Netflix Adding Media Quality Measurement Thanks to DoubleVerify and IAS Partnerships
Guides / Reports
DV Authentic Attention® – is the first MRC-accredited data solution in the market to provide near real-time, comprehensive data to drive campaign performance — from the impact of an ad’s presentation to key dimensions of consumer engagement. This rich dataset enables granular attention measurement at scale. Download our guide to attention measurement and watch the video below to learn more!
Video and CTV: Quality and Performance – There are 500K new fraudulent Connected TV (CTV) devices detected daily. As an advertiser, understanding CTV fraud protection across all programmatic ad platforms is critical.
- Get our 12-page guide and find out everything you need to know about CTV so you can:
- Maximize the effectiveness of your CTV investment
- Prevent ad fraud and ensure brand safety + viewability
Raising the Bar in APAC: How Media Quality and Performance Drive Outcomes
Protecting Brand Reputation Online
DoubleVerify’s 2023 Global Insights Report
The Rise of Retail Media: What to Expect in 2024
Raising the Bar in APAC: How Media Quality and Performance Drive Outcomes
Global Insights: 2024 Trends Report
Case Studies
AI in Advertising: An In-Depth Guide to Custom Bidding Strategies
DoubleVerify’s Safety and Suitability Measurement Effectively Verified Ad Delivery on TikTok
Partnerships
DoubleVerify Extends Media Quality Authentication to Uber
DoubleVerify Unveils New Partnership To Authenticate Instacart Ads
DoubleVerify Pushes Into Retail Media with Instacart Ads Partnership
DoubleVerify Expands AI-Powered Brand Safety and Suitability Capabilities for TikTok Advertisers