#industry
U.S. Government Tries to Stop Data Brokers That Help Dox People Through Credit Data 

Digital Publishing Market 2024 Opportunity Assessment, Production Analysis, Segmentation And Forecast To 2033

How programmatic direct mail lookalikes transform prospecting strategies

3 publisher initiatives making life easier for agencies

IAB Announces Legendary ALM Speaker Lineup Including Director Ron Howard, Filmmaker and Tech Founder Edward Norton, and Comedian and Podcast Host Hannah Berner

Why Publicis Is Winning | LUMA Partners

Experian Buys Audigent (Guess Ad Tech M&A Really Is Back)

Ready, Set, Go! 

Advertising Is Fundamentally Broken. What Now?

Digital “Ad-tastrophe”: Consumer & Industry Perspectives | eyeo – Harris Poll white paper – PII required

Independent Advertising Self-Regulation Selected Case Materials

Online Advertising Taskforce extended by 12 months

#AdTechEcomonicForum
ATEF Podcast Episode #1 with Brian Wieser – Brian will be speaking at AdTech Economic Forum NYC March 19!

#programmatic
An advertising ethos that empowers media owners to drive long-term programmatic revenue – from Justin Wohl

4 part series with Chris Kane [Jounce Media], Rob Beeler [BeelerTech], and Nils Lind [Assertive Yield] to tackle the biggest challenges and opportunities for Digital Publishers, SSPs, and DSPs. 
Ep. 1 | Why are 90% of publishers impressions invisible to DSPs? | DPO Mastery

Ep. 2 | The Duplication Challenge in our Entire Ecosystem | DPO Mastery

Ep. 3 | The Dynamic Duo: Traffic Shaping & Dynamic Flooring Driving Publisher Revenue

Ep. 4 | Future Strategies: How Publishers Can Take Control | DPO Mastery

#curation
The curation conundrum: separating fact from fiction in ad tech’s latest obsession

#selfserve
Key KPIs for success in Self-Serve Platforms: Insights for Publishers

The Changing Role of Self-Service Advertising

#AdCreativeIDFramework (ACIF)
Tech Lab releases Ad Creative ID Framework (ACIF) Validation API for Public Comment

#privacysandbox
How Ogury leveraged Shared Storage and Private Aggregation APIs to conduct effective data propagation

#attentionmetrics
The rise of Attention Metrics brings new opportunities for publishers

#social
Bluesky Emerges As Traffic Source: Publishers Report 3x Engagement

#malware
8Proof Unmasked: Confiant Investigation Uncovers Connections to Former Download Valley Entity

Zirco Captured: A Milestone in the Fight for a Safer Internet

#video
The Video Comeback: Report insights on the future of publishing

Anatomy of a Video Impression

The Video Comeback: Report insights on the future of publishing

#AI
Godot Isn’t Making it

Muki’s AdTech Diary – November

Programmatic marketers sound off on impact of AI-driven ad buys

How Embedding Technology is Revolutionizing AI and Contextual Advertising

#DPO
Demand Path Optimization: Empowering Publishers for Profitable Paths

#retailmedia
IAB Europe and IAB Release Final In-Store Retail Media Standards

Advertisers Boost Retail Media Investments driven by measurable outcomes – Key Insights from IAB Canada and RCC’s Barometer Report on the State of Retail Media 

#performancemarketing
How publishers can use performance marketing to boost growth

#identity
The 2024 State of Digital Identity Report by ID5 is now available!

#mentorship
Mentorship And Sponsorship: Shaping Careers And Growing Leaders

#DOOH
The Benefits of OOH and Automated Direct