The full list of content that caught our attention this week.

#industry
Exclusive: The Trade Desk’s Media-Quality Product, SP500+, Puts Publishers at the Center

Madison & Wall: The Future of Trading, Measurement and Currency (CIMM Report)

Transparency in Media Should Be a Right, Not a Request

Auto Generated AI Made For Advertising Sites Have Arrived

#privacy
CPRA Regulations Immediately Enforceable

State appeals court rules first CPRA regulations enforceable

#superbowl
Linear TV, New Soft Drinks, Foreign Auto Brands, and Nostalgia Reigned Supreme at Super Bowl LVIII

Why Temu Spent Tens Of Millions On Its Super Bowl Play

#streaming
In streaming, is who’s watching as valuable to advertisers as how many?

#3PCD
Navigating the future of video advertising without Google’s third-party cookies

The Road to 3rd Party Cookie Deprecation & The Publisher Challenges: Intro + High Level Overview

#privacysandbox
Sandbox Drama