The full list of content that caught our attention this week.

#programmatic

Google Ads PMax Auction Insights Box Adds Competitive Data

Attack Of The Clones: Programmatic’s Hidden Scourge Of Bid Duplication

#privacysandbox

Here’s what The Trade Desk actually thinks about Google’s Privacy Sandbox

#3PCD

We removed advertising cookies, here’s what happened

“Identity agnostic” is a euphemism for inaction

#authentication

‘A value exchange’: How consumers can benefit from a new era of authentication

#industry

Data platform LiveRamp buys marketing startup Habu for $200 million

To Futureproof Targeting, GroupM Is Getting Audience Data Directly From Google

#career

WTF is the Great Negotiation?

#creativity

The power of creativity in today’s attention economy

#linear

Advertisers Are Turning Off Linear TV Quicker Than Viewers