The full list of content that caught our attention this week.
#CTV
What a universal metadata vocabulary means for the future of video advertising
#3PCD
Traffic Shaping Is Blocking The Road To The Cookieless Future
#privacy
Crunch time for cookie use, watchdog warns
#benchmarks
November Display and Video Benchmarks: Programmatic Open Auction (PII is required)
#google
Canada, Google strike deal to keep news in search results
Adalytics Exposes An Alleged $10.5 Billion Black Hole In The Google Search Partners Program
#adblock
Adblock Use Drops Consumer Spending by $14.2 Billion, Study Suggests
Working From Home Spurs Ad Block Rates to Rise
#DEI
National Black-Owned Media Non-Profit Kicks Off Fall 2023 Accelerator, Powered with GM – BOMESI is on it!
The Programmatic Digest: 139. How To Partner With Black Owned Media, for real on Apple Podcasts
#privacysandbox
Justin Wohl on LinkedIn: Sequential auction setup with header bidding and multi-seller Protected Audience API
A Deep Dive into Google’s Privacy Sandbox: PAAPI and TOPICS
#cleanrooms
The Power of Data Cleanrooms for Enhanced Privacy and Personalization
#retailmedia
The State of the Retail Media Industry 2024 With Angus Dowie
#industry
Advice to Your Younger Self – From Thought Leaders Around the Industry V.3
Ad revenue is growing faster than expected, per analyst
Lacking financial incentives, sustainability remains a hope, not a promise, in digital advertising next year – shoutout to Justin Wohl!
Guardian Light: getting ads to audiences that others can’t reach
Publishers Seek Strategic Partnerships With SSPs: Is a SaaS Model the Answer?