Author: Rob Beeler
First Impressions: Raef Godwin, PGA Tour Talks about Clipcentric
Posted by Rob Beeler | Aug 26, 2023 | First Impressions
Burt Intelligence
Posted by Rob Beeler | Aug 26, 2023 | Directory
The amount of useful data being generated far outpaces the capacity of analysts and data scientists who can engage with the data to effect change. Burt Intelligence is on a mission to change that by bringing together deep industry expertise and AI. Our first solution – Burt for Advertising – has delivered on our vision and led to significant gains for the many of the world’s leading media and publishing companies. The Burt Intelligence team, comprised of a diverse group of veteran technology, commercial, and business leaders, will extend the approach to other industries. Underpinning Burt’s proven and powerful SaaS platform is Burt’s commitment to partnership and deep customer connections. Founded in Sweden, the Burt Intelligence team is now distributed globally with headquarters in New York, supporting its growing base of customers across all time zones.
Read MoreBrowsi
Posted by Rob Beeler | Aug 26, 2023 | Directory
Browsi is a leading AI-driven SaaS company that empowers publishers and content creators to gain control of their digital real estate. Browsi’s AI platform seamlessly analyzes real-time behavioral data to create personalized ad placements, improving user experience and increasing revenue. Browsi is trusted by premium publishers such as CNN, TMZ, Kobe Shimbun, Reworld Media, LADbible, GMX and more. Browsi’s technology is available to publishers worldwide sold directly or via authorized partners and resellers like Fluct, Flux, Magnite and more.
Read MoreDanAds
Posted by Rob Beeler | Aug 26, 2023 | Directory
DanAds is the leading provider of self-serve advertising technology, connecting ad sellers (publishers) directly with advertisers of any size through a fully automated ad sales platform. DanAds provides publishers with their own branded platform, allowing them to dramatically reduce manual administration and monetize their valuable user data. With the help of DanAds, all ad buyers can get access to premium advertising space independent of brand and budget, without expensive middlemen.
Read MoreAditude
Posted by Rob Beeler | Aug 26, 2023 | Directory
A team of Ad Operations and Adtech Development experts with over 25+ years of experience in the digital media industry. Managing the ad operations and development of over 1,400 websites accumulating billions of ad impressions ever day.
Read MoreHashtag Labs
Posted by Rob Beeler | Aug 26, 2023 | Directory
HTL Inc. produces highly configurable SaaS tools and ad products for publishers. HTL BID is an industry-leading, click-not-code ad tech management system, HTL Exec gives publishers a complete and unified view into all of their data across all third-party systems and platforms and HTL Debug is its free Chrome extension for inspecting the HTTP requests and responses for ad activity on a website.
Read MoreLiveIntent
Posted by Rob Beeler | Aug 26, 2023 | Directory
LiveIntent is organizing the world’s first-party data to deliver the features and functionalities that allow a brand to become its own walled garden and go beyond by getting the most from their data. How? By building strategic relationships that accelerate market adoption for our clients and us by focusing on what we do best and giving more than we get.
Read MoreFreestar
Posted by Rob Beeler | Aug 26, 2023 | Directory
A High-Tech, Results-Driven Company (And A Bunch of Really Nice People)
Our custom approach integrates the perfect mix of client-side and server-side demand partners, ensuring your site’s monetization is optimized without unneeded latency.
Read MoreAudigent
Posted by Rob Beeler | Aug 26, 2023 | Directory
Audigent is the leading data activation, curation and identity platform. Audigent’s pioneering data platform unlocks the power of privacy-safe, first party data to maximize addressability and monetization of media at scale without using cookies. As one of the industry’s first data curation platforms powered by its unique identity suite (Hadron ID™), Audigent is transforming the programmatic landscape with its innovative SmartPMP™ and ContextualPMP™ products, which use artificial intelligence and machine learning to package and optimize consumer-safe data with premium inventory supply at scale. Providing value and performance for the world’s largest brands and global media agencies across 100,000+ campaigns each month, Audigent’s verified, opt-in data drives monetization for premium publisher and data partners that include: Condé Nast, TransUnion, Warner Music Group, Penske, a360 Media, Fandom and many others.
Read MoreOAO
Posted by Rob Beeler | Aug 26, 2023 | Directory
Celebrating our 20th anniversary in 2023, OAO continues to provide premium ad operations services and technology solutions for digital publishers of all sizes and complexity.
Read MoreUndertone
Posted by Rob Beeler | Aug 26, 2023 | Directory
Undertone helps premium publishers unlock unique demand & maximize revenue, without sacrificing on-site user experience. We are the leaders in creative first solutions, with flexible cross screen ad units e that span all devices including CTV & DOOH. Proud members of the CBA, TAG & IAB, we are committed to continuing to adhere to compliance & guidelines as we evolve our ad suite. We work with top brands & publishers across every vertical, bringing unparalleled service, quality creative, and flexible integrations that drive results. Our publishers are able to benefit from unique experiences that engage their audience in new ways, combating banner blindness while maximizing revenue opportunities.
Read MoreSTN Video
Posted by Rob Beeler | Aug 26, 2023 | Directory
STN Video’s Mission is to help our partners THRIVE with digital video. Everything we do is built on the firm belief that OUR PARTNERS’ success is OUR success.
For the past 12 years, STN Video has invested in our partners by delivering the most advanced video player technology, the greatest choice of premium content, and award-winning monetization delivery for our partners…all at zero cost to them. This ensures that we only win when our partners do and are committed to partner growth by helping them build sustainable businesses.
Read MorePrebid
Posted by Rob Beeler | Aug 26, 2023 | Directory
Header bidding is a response to the “waterfall” method, a fragmented and highly inefficient process for implementing programmatic advertising. Instead of offering impressions to one partner at a time, header bidding lets all partners bid simultaneously. With header bidding, publishers can also receive bids that may be unavailable through their primary ad server.
Read MoreOneTag
Posted by Rob Beeler | Aug 26, 2023 | Directory
Our proprietary technology empowers advertisers to drive tangible results in a cookieless ecosystem.
By combining intelligent machine learning and advanced semantic targeting with a vast publisher and advertiser network, we have built an end-to-end unified data stream delivering value to the entire ecosystem.
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